World of Warcraft to begin offering microtransactions

The long running and currently most popular PC MMO World of Warcraft is said to be planning to open a store for micro transactions.

Micro transactions have been made increasingly popular by games that are free to play, but players must pay small amounts of cash if they want to significantly progress their characters or unlock new areas. World of Warcraft went free to play until a certain level a few years ago, but this latest update will allow XP boosts and other items be purchasable in-game, reports GI.

"First, we’ll be testing the in-game store with some new kinds of items we’re looking into introducing (in Asian regions, at the outset) based on player feedback: specifically, an experience buff to assist with the leveling process, as well as an alternate way to acquire Lesser Charms of Good Fortune. We’ve had a lot of requests from players in different regions for convenience-oriented items such as these, and as with other new ideas we’ve introduced as WoW has evolved—including Pet Store pets, mounts, and more—your feedback plays a hugely important part in determining what we add to the game," reads the statement from the developers at Blizzard.

World of Warcraft (WoW) is a massively multiplayer online role-playing game that was released on November 23, 2004. With over 8 million subscribers, World of Warcraft is currently the world's most-subscribed MMORPG, and holds the Guinness World Record for the most popular MMORPG by subscribers.

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