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Dead Island wins Gold at the Cannes Lions 2011

Cinematic trailer for upcoming zombie game wins film award

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UK based animation studio Axis and their client Deep Silver have confirmed that the Dead Island Announcement Trailer won Gold at the Cannes Lions International Festival of Creativity.

The Dead Island trailer took the honours in the Internet Film category where it was one of forty-one films short-listed from hundreds of entries. Georg Larch and Anton Borkel, from Deep Silver, collected the award at the ceremony on Saturday 25th June.

‘We are overwhelmed to see the Dead Island trailer pick up an award at an even as prestigious as the Cannes Lions’ said Axis Executive Producer, Richard Scott.

‘It goes to prove that the dedication shown by director Stuart Aitken and all of the Axis team has really paid off. I also want to give great credit to all the Deep Silver team because without their daring strategy and belief in what we could do this project could have been so different’ Scott continued.

The Cannes Lions International Festival of Creativity is a celebration of creativity in communications and is a global meeting place for advertisers, advertising and communication professionals.
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Dead Island is ranked #508 out of 1668 total reviewed games. It is ranked #58 out of 105 games reviewed in 2011.
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Dead Island
13 images added Aug 10, 2011 18:57
Videos
Dead Island Announcement Trailer
Posted: Feb 18, 2011 01:55
Dead Island - Gameplay trailer
Posted: Jul 27, 2011 01:41
Dead Island - Co-Op Trailer
Posted: Aug 10, 2011 02:11
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