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Kaka named global Cover Athlete for FIFA 11

Real Madrid Midfielder Among 17 Cover Athletes To Be Revealed

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Electronic Arts Inc. (NASDAQ:ERTS) announced today that Real Madrid midfielder Kaka has been chosen for the cover of EA SPORTSTM FIFA Soccer 11. The 28-year-old Brazilian soccer hero will be the center-piece of global advertising, marketing and promotional campaigns for the game. Kaka is part of an iconic group of 17 stars who will adorn FIFA Soccer 11 worldwide. Kaka will be accompanied by stars from other teams in other countries in territory specific packaging when FIFA Soccer 11 is available in stores September 28 in North America and October 1 in Europe and Asia.

Ricardo Izecson dos Santos Leite, or better known as Kaka, is one of the finest soccer players of this generation, having won the Golden Ball and FIFA World Player of the Year awards in 2007. During the 2009-2010 season, Kaka scored 8 goals in 22 appearances for Real Madrid.

“I’ve always been a fan of EA SPORTS and especially the FIFA series,” said Kaka. “Being on the FIFA Soccer 11 cover is a great honor for me since very few players have this opportunity, and there have been some great players featured on the cover of this truly amazing videogame.”

Kaka started his professional career at the age 15 for Sao Paulo FC. In 2003 he joined A.C. Milan before signing with Real Madrid in 2009. With 133 career goals in 372 appearances and a member of the Brazilian 2002 FIFA World CupTM winning squad, Kaka has secured his place as one of the best and most skillful midfielders to ever play the game.

“Kaka brings passion, imagination and individual flair to the game every time on the pitch,” said Matt Bilbey, Vice President of Soccer, EA SPORTS. “He perfectly illustrates a new feature in FIFA Soccer 11 called Personality+ that sees a player’s individual ability reflected in game, enabling clear differentiation for every player. With Kaka’s visionary style of soccer he’s always one step ahead of the opposition, moving into space with an often subtle change of pace and delivering crisp, creative one-touch passes and catching the goalkeepers off guard with strikes often from distance on either foot. His play is unlike any other player in our game and you will feel individual differences like this in each player, in every match.”

FIFA Soccer 11 will be available for the PlayStation 3, Xbox 360 and PC on September 27th in North America. FIFA 11 is developed under the EA SPORTS brand by EA Canada in Burnaby, B.C.

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FIFA 11 is ranked #214 out of 1957 total reviewed games. It is ranked #24 out of 103 games reviewed in 2010.
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Posted: Sep 10, 2010 17:09
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