Modern Warfare 3 reaches $1 billion in sales
New Call of Duty surpasses Avatar record
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SpectralShock
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Activision announced today that Call of Duty: Modern Warfare 3 crossed the $1 billion mark in sales since its launch on November 8, 2011, according to Charttrack and retail customer sell-through information.
The game achieved this milestone in just 16 days, eclipsing the record set in 2009 by the feature film “Avatar,” which reached the $1 billion milestone in 17 days.
“Engagement of our Call of Duty audience continues to rise around the world,” said Bobby Kotick, CEO of Activision Blizzard. “Call of Duty as an entertainment franchise has made an indelible mark on popular culture and its broad and continued success is further validation that audiences are now valuing interactive experiences over passive experiences.“
Call of Duty: Modern Warfare 3 is available on PC, Xbox 360, and PlayStation 3.
The game achieved this milestone in just 16 days, eclipsing the record set in 2009 by the feature film “Avatar,” which reached the $1 billion milestone in 17 days.
“Engagement of our Call of Duty audience continues to rise around the world,” said Bobby Kotick, CEO of Activision Blizzard. “Call of Duty as an entertainment franchise has made an indelible mark on popular culture and its broad and continued success is further validation that audiences are now valuing interactive experiences over passive experiences.“
Call of Duty: Modern Warfare 3 is available on PC, Xbox 360, and PlayStation 3.