RSS Feeds NGN on Facebook NGN on Twitter NGN on YouTube
Welcome, Guest. Login | Register | PW? ]
Header logo
Index » News » PC

Xfire Launches games store

Although the website has been open for a while, today it was announced Xfire Store will bring unique online shopping experience to its 14.5M users

Posted on
Xfire, the leading online gamer community with 14.5M users, today announced the launch of the Xfire Game Store – the first social-shopping game store. Social interactions on the Xfire network serve not only to empower gamers to discover, share, and play games but also to influence them to buy games their friends play.
 
For the first time, gamers will discover and purchase games based on various forms of social interactions with their friends on the Xfire site, such as:
  • Reading in the Activity Report about new games their friends have recently purchased and are playing for the first time,
  • Visiting Xfire Communities and Forums to see who among their peers have purchased and played new games,
  • Watching Live Video Broadcasts of gameplay by friends, gamer celebrities and game developers, and
  • Viewing gamer profiles, including game hours and purchases, on the Xfire application and website.
Initially, the Xfire Game Store will launch with several social shopping features and additional ones will be rolled out over time. Today marks the launch of four stores in the United States, UK, Germany and the greater European Union.
“The launch of the Xfire Game Store will expand Xfire’s revenue beyond advertising to e-commerce,” said Chris Kirmse, General Manager. “Leveraging our large, fast-growing, loyal, and engaged community of 14.5M users mainly from North America and Europe, we believe that Xfire can become one of the leading destinations for digital distribution of games. We believe that our social architecture will provide unique sales and marketing opportunities for publishers resulting in increased sales.”
 
“This is a great opportunity to put our titles in front of large and loyal PC gamers. We're thrilled to distribute our games through the Xfire Game Store. Digital distribution contributes a significant portion of our revenue and I’m excited to see Xfire entering into this growing market” says Christian Svensson, VP, Strategic Planning and Business Development at Capcom. “Given the Xfire user demographic in North America and Europe, we believe that our titles will have a great appeal to their users”.
 
Kirmse added: “A recent survey indicated that 75% of Xfire users have purchased digital content. Subsequently, we believe our users will feel inclined to purchase games from the same destination where they socialize and play their favorite games”.
 
“The digital distribution market for games is expected to triple over the next five years reaching nearly $9 billion by 2014. Xfire’s users play all types of PC games from hardcore games to casual games, MMO and F2P games. It makes sense for Xfire to leverage their large PC game user base by entering into the digital distribution market segment. I anticipate that many users will naturally purchase games while using Xfire’s platform as part of their gaming experience” says David Cole, Industry analyst and Principal at DFC Intelligence.
Comments
blog comments powered by Disqus
Post Comment
You may not post comments as a guest. Please register or login to your account.
Username:
Password:
Create a new account?
Forgot your password?
Game Screens
Showfloor images from E3 2013

Conference Day at E3 2011

E3 Conferences pics

Conference day at E3 2012

Online
There are currently 0 members and 66 guests on the website right now.
Who's On?
Activity in the past 10 minutes:
  • 66 guests
Best News this Month
Project Cars now available
Crowd funded racing title is in stores today

Posted 15 days ago
Steam introduces paid Workshop content
Mod and item creators can now charge fans for their efforts
29 days ago
WWE 2K15 released for PC
DLC coming later to PC version, will be free
25 days ago
Magicka 2 offers early demo for preorders
Fans can try the action game early, share the demo with three friends
18 days ago
Call of Duty: Black Ops 3 revealed
Co-op campaign, zombies, and new gameplay variety in the upcoming shooter
26 days ago
Latest Comments
PlayStation E3 Experience returns in 2015
May 22, 2015 by Figuria
Let me predict the canadian cities - toronto, montreal,...
Hellraid development on hold
May 21, 2015 by nutcrackr
In development hell.
NHL 16 announced
May 21, 2015 by jackson
so all the features that got removed last year and being...
Nintendo outlines E3 2015 plans
May 17, 2015 by JamesJay
too bad this is USA only.. maybe World championships...
The Witcher 3: Wild Hunt pre-orders reach 1...
May 12, 2015 by parkerw33
hype cannot be sustained, i hope the game actually lives...
New Game Network NGN Facebook NGN Twitter NGN Youtube NGN RSS